MAAZ SHAIKH

Performance Marketer

Thane

Profile summary

Performance Marketer with internship experience in campaign planning, market research, and ad copywriting. Supported creative strategy by drafting video scripts, designing static ads, and studying performance metrics across client accounts. Applied skills in Meta Ads, Google Ads, and content optimization to support lead generation and audience engagement. Committed to building practical expertise in digital marketing through structured analysis and cross-functional coordination.

Career highlights

Ad Creation and Scriptwriting: Created video ad scripts and static ads for Adsmagnify Academy, the Vijayraj Dhavalganga real estate project, and Calisthenicswalebhaiiya to support lead generation and audience engagement.

Campaign Planning and Research: Supported creative campaign planning by researching metrics, drafting ad materials, and studying campaign performance data to inform content decisions.

Key skills

ProfessionalMeta Ads Generative AI for Ad Creatives and Scripts Google Ads Keyword Research and Audience Targeting Canva Design and Ad Creative Optimization Campaign Performance Analysis Consumer Psychology Google Tag Manager (GTM) Business Understanding and Communication Campaign Planning Content Strategy Market Research Cross-Functional Coordination Video Content Strategy Static Content Strategy Ad Copywriting Metric Analysis

Professional experience

Intern
Adsmagnify Academy

Supports creative campaign planning by researching metrics and drafting ad materials. Coordinates across multiple client accounts to build video and static content strategies.

  • Created 2 video ad scripts and 1 static ad for Adsmagnify Academy to support lead generation.
  • Wrote a video ad script and storyboard for the Vijayraj Dhavalganga real estate project.
  • Drafted 2 video scripts for Calisthenicswalebhaiiya to improve audience engagement.
  • Suggested a video ad concept for The Explorers India brand.
  • Studied campaign performance data to understand metrics and inform content decisions.

Projects

Created a fat loss blueprint digital e-book using AI.
Created static ads and video ads using Generative AI and Canva.
Built a sales Meta campaign from scratch

with a spend of Rs. 1.4K, generated 5 purchases, 3,827 impressions, 2,882 reach, and 63 clicks at a CTR of 1.65%.

Education

Bachelor of Management StudiesJan 2026
Rizvi College, Bandra West

Marketing | CGPI: 8.4

HSCJan 2023
Fatima Jr. College

Commerce | PERCENTAGE: 72.3

SSCJan 2021
Saraswati Vidyalaya High School

PERCENTAGE: 64